LG has launched the world’s first 84-inch Ultra HD TV, equipped with 3D technology in Pakistan on May 16, with aspiring strategy to increase the reach, widen its product range and compete with fellow multinational Samsung in the market by investing billions in Pakistan.
The 84-inch Ultra HD TV is priced at Rs. 2 million which is strictly in reach of wealthy only.
President of Electronics Gulf DY Kim said that LG had decided to expand its operations by enhancing production capacities to capture growing consumer demand in Pakistan. Currently LG only had LCDs and TVs assembling facility in the Pakistan market but it was planning on starting to produce other household items like microwaves and washing machines as well. He said that the company wanted to give the consumer some other options as well and hopefully that would not take much time.
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