Tuesday, May 7, 2013

Softopreneurship in Pakistan – A Lost Opportunity

Software Development Softopreneurship in Pakistan   A Lost OpportunityWe – Pakistanis – develop software, but we don’t sell it; because we develop these software for Americans and Europeans who ultimately sell them at considerably higher prices.
How wonderful it could get if we develop software and sell them ourselves to earn all the margins and profits to ultimately bring back the entire revenue to our homeland.
Generally Asian countries are considered to be the outsourcing hotspots by IT industry leaders around the world. That is why most companies in Asia are famous for providing IT services to the small, medium and large enterprises mostly located in affluent European countries and in the US.
The companies abroad take huge benefit from the low-cost software made by their outsourcing partners and by selling these software to an unimaginably large internet market.
As a thumbs rule the foreign companies indulge in outsourcing to reduce their costs of doing business and consequently to increase their profits. The IT resource-pool is abundant in India, China, Bangladesh, Pakistan and other countries in the Asian continent. Adept at communicating in English makes things easier for the professionals providing IT and IT-enabled services as English has dominated the world of internet.
However, there is this firm called Sorcim, run by the ‘softopreneurs’ from Pakistan who decided to go on a different route, i.e. product way.
Earlier, known as an IT service provider, today, Sorcim is product-based and explores the dynamics of online market. The software made by the company called RegInOut falls into the system utilities category and helps to boost slow working computers and fix common PC errors such as Windows Registry errors.
The decision to sell product by itself rather than making a product for foreign businesses was a transition in the company’s life. Such transitions are healthy for the businesses and today the IT companies from Pakistan shall try to either penetrate into global online markets or create opportunities in the domestic market.
Sorcim Technologies of Pakistan shares a similar story. However, as business always remains in motion, the company now has successfully become a software vendor. It also plans to launch software products belonging to different categories. RegInOut (reginout.com) has taught great lessons to the company and now they are rapidly learning how to market product with credibility even if you don’t live in the Western part of world.
Before starting to sell RegInOut, Sorcim had made various software and utilities which are still being sold by the American and European web entrepreneurs.

Samsung Unveils the Dual-Sim Galaxy Core

galaxy core Samsung Unveils the Dual Sim Galaxy Core

A new week, a new dual-sim smartphone from Samsung. Samsung, the world’s largest phone manufacturer has announced another dual-sim phone, the Galaxy Core.
Galaxy Core phone falls in the mid-range category and will have optional dual-sim capability.
To start off, the Galaxy Core comes with a 4.3 inch display with WVGA resolution of 800 x 480 pixels, which is just enough for most people but far from outstanding. It is made of plastic and will be available in Blue and White colors.
Under the hood lies a 1.2Ghz dual-core CPU along with 768MB of RAM. The amount of internal storage on Galaxy Core is set at 8GB, which is expandable via a microSD card slot.
At the back of Galaxy Core is a 5 megapixel autofocus camera with LED flash and HD video recording, along with a front-facing camera at the front.
The phone runs on Android 4.1.2 which is a bit outdated but far from bad. The phone features several of the software tricks of its bigger brethren, including Smart Stay, Smart Alert and of course, S Voice.
The connectivity package is quite modest too with microUSB 2.0, Bluetooth 4.0, Wifi and 3G.
Here are the specifications of the phone:
  • Android 4.1.2 Jelly Bean customized with Nature UI
  • weight: 124g
  • 8.95mm thick
  • 4.3 inch display with resolution of 800 x 480 pixels
  • Optional dual-sim 
  • 1.2Ghz dual-core CPU and 768MB of RAM
  • 8GB of expandable internal storage
  • 5 megapixel camera with 720p HD video recording
  • VGA front-facing camera
  • microSD card slot, microUSB 2.0, Bluetooth 4.0, Wifi, 3G
  • 1800 mAh battery
The Galaxy Core will be going on sale this month. The regular, non dual-sim version will start retailing in July. Pricing is unknown as of now but it should will most probably around Rs. 30-35K.