Sunday, February 14, 2010

Google Pays Apple $100,000,000/Year for Search



Recent reports suggest that Apple and Microsoft could team up to offer Bing on the iPhone, robbing Google of the cozy default position it currently holds.

Today we learn that Google is actually paying a lot of money for the privilege of appearing as the default search engine in Safari. The Business Insider cites people familiar with the matter who say Apple's contract with Google earns the Cupertino-based electronics company $100 million a year.
If the Bing rumors are true, it's very likely that Microsoft is offering Apple more money, hence the latter's decision to give Google the boot. However, it's also possible that with Google now firmly established in the smartphone market and presenting a real threat to the iPhone, Apple just wants to switch search providers for the sake of keeping away from the competition.

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