Wednesday, March 10, 2010

Verizon: iPad is a Big Opportunity for Us

Verizon says that the iPad is a big opportunity for the company.



Even though Verizon Wireless didn't get first dibbs on Apple's upcoming iPad tablet, that's not stopping the Big Red from milking the iPad launch and scoring a few data contacts next month.
Engadget has supplied a screenshot of what looks to be a corporate PDF stored on the Verizon Wireless website. The memo suggests that Apple's iPad is an "opportunity" for the company, and in some ways, is suggesting that Verizon employees promote the Wi-Fi only model.
Why? So that Verizon Wireless can sell it's MiFi device.
For $60 per month, this $100 pocket-sized 3G router can connect up to five devices to the Internet. The catch is that subscribers only get 5GB of downloadable data per month. The device comes with a two-year contract, but offers a $50 online discount for new accounts.
Although iPad consumers will initially save money by purchasing the Wi-Fi version over the pricier 3G model, in the long run, it will cost double to use Verizon rather than AT&T's non-contracted, dedicated, unlimited iPad plan.
"Why pay more for the 3G version and get 3G service on an overloaded network with limited coverage," Verizon asks in the memo.
Sorry Big Red, but it sounds like the iPad Wi-Fi + 3G model and AT&T's service will be the cheaper, sure bet.

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